Explore innovative ways to engage and retain your members.
Synopsis
The perennial challenge for Association and Society websites has always been how to encourage greater membership engagement. This highly practical webinar helps those struggling with this conundrum and identifies solutions that may help. We will explore what is possible using real World case studies and examples. We will also include simple methods to evaluate, review and action changes that can really make a difference. We encourage high levels of participant interaction, so the number of delegates is limited.
Who Should Attend
If you are responsible for, or contribute to, your Association or Society’s website strategy, its performance and ultimately its impact on the organisation then this tailor-made webinar was created for you.
Content
On attending the workshop, we will help you understand how to:
- Increase engagement through a better understanding of your member’s requirements and needs
- Use “Personas” to inform web site design, structure, navigation, and content
- Use professional techniques to help design and build appealing online content
- Use “Sticky” content to build repeat visitor levels and deeper involvement
- Interpret your website traffic to gain an increased insight regarding your visitor activity and behaviour
- “Market” your online offering to your membership
Format
Duration 60 Minutes
Start time 10:00AM
Delivered via Zoom on the LightMedia website
Number of participants limited to a maximum of 10
Dates
5th March 2025, 4th June 2025 and 8th October 2025
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Those attending three webinars or more will receive a complimentary Masterclass Certificate of Attendance.
Booking
Please visit our dedicated online membership systems website to book a place book now